Gentle enough for newborns & good for the whole family, Johnson's Head-To-Toe Baby Wash & Shampoo gently cleanses newborn's sensitive skin. Your infant's skin is up to 30% thinner than yours, so it needs gentle care. This ultra-mild baby bath wash & shampoo is dermatologist-tested & washes away 99.9% of germs. Containing over 90 percent ingredients of natural origin,* this sulfate-free baby shampoo & cleanser is gentle enough to cleanse baby's sensitive skin. The Johnson's No More Tears formula is as mild & gentle to your baby's eyes as pure water. This newborn baby body wash & hair shampoo is free of sulfates, parabens, phthalates, & dyes & Johnson's does not test on animals. Apply the hypoallergenic baby wash & shampoo with warm water using your hand or a washcloth, gently lather, rinse, & follow with a gentle massage using Johnson's Head to Toe Lotion.

*We consider an ingredient naturally-derived if more than 50% of its molecular weight is retained from its natural source (plant, mineral, fermentation) - is the newest naturality statement. I just received this from R&D

• Johnson's Head-to-Toe baby body wash & hair shampoo to gently cleanse newborn's sensitive skin

• 2-in-1 wash & shampoo gently cleanses & washes away 99.9% of germs on your baby's sensitive skin

• Johnson's No More Tears tear-free formula of the baby shampoo is as gentle to the eyes as pure water

• Over 90% of the ingredients in this gentle newborn baby wash & shampoo are of natural origin*

• Dermatologist-tested baby bath cleanser is ultra-mild & suitable for baby's sensitive skin

• Hypoallergenic body wash & shampoo formulated free of parabens, phthalates, sulfates, & dyes

• To use, apply the gentle infant wash & shampoo to your baby with warm water, lather & rinse

• Follow with a gentle massage using Johnson's Head-to-Toe Lotion to care for baby's sensitive skin

Water*, Cocamidopropyl Betaine*, Peg-80 Sorbitan Laurate, Glycerin*, Peg-150 Pentaerythrityl Tetrastearate, Ppg-2 Hydroxyethyl Cocamide*, Phenoxyethanol, Sodium Methyl Cocoyl Taurate*, Sodium Benzoate, Decyl Glucoside*, Citric Acid*, Fragrance, Ethylhexylglycerin, *naturally-derived Ingredients

TO USE: Wet baby's hair and body with warm water, apply wash with your hand or washcloth, gently lather and rinse. Follow with a gentle massage using Johnson's Head-to-Toe lotion. _x000D_

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Questions? 866-JNJ-BABY; Outside US, dial collect 215-273-8755.